Privacy Policy

This Privacy Policy explains how we collect, use and protect your personal information when you visit our website or place an order with Mariella’s. We are committed to keeping your data safe and being clear about how it is used.

West London Bakeries Ltd (trading as Mariella’s)
Unit 6, Wessex Road, Bourne End, Buckinghamshire, SL8 5DT
Company number 08556372

If you have any questions about this policy, contact us at hello@mariellas.co.uk.

1. Information We Collect

We collect information in the following ways:

Information you provide directly

When you place an order, create an account or contact us, you may provide:

your name
email address
phone number
billing and delivery address
payment details (processed securely by our payment provider)
order history
messages or enquiries sent to us

Information collected automatically

When you browse our website we may collect:

IP address
browser type and device information
pages visited and time spent on site
cookies and similar tracking technologies

Information through cookies

Our site uses essential cookies to function and optional cookies for analytics, marketing or preferences. You can manage cookie preferences through your browser settings.

2. How We Use Your Information

We use your information to:

process and deliver your orders
provide customer support
send order updates and service messages
personalise your shopping experience
improve our website and product offering
comply with legal and accounting requirements
send marketing emails, only if you have opted in

We only use your information for legitimate purposes and never sell your data.

3. Marketing Communications

We will only contact you with marketing emails if:

you have opted in directly, or
you agreed during checkout

You can unsubscribe at any time by clicking the link in our emails or emailing hello@mariellas.co.uk.

4. Payment Information

We do not store any full payment card details. Payments are securely processed by our trusted payment providers, such as Stripe, PayPal or Klarna. Their privacy policies apply to the processing of your payment data.

5. Sharing Your Information

We only share your data with service providers that help us run our business, including:

delivery and courier companies
payment processors
email and newsletter platforms
website hosting and security services
professional advisers (accountants and legal advisers)

These providers only use your data to perform services for us and must keep it secure. We will never sell your personal information.

6. How We Store and Protect Your Data

Your information is stored on secure servers protected by encryption, access controls and security monitoring.

We retain personal data only for as long as necessary to:

fulfil orders
meet legal, tax and accounting obligations
handle queries or disputes

When information is no longer needed it will be securely deleted or anonymised.

7. Your Rights

Under UK GDPR you have the right to:

access the personal data we hold about you
request corrections to inaccurate data
request deletion of your data where legally permitted
object to or restrict certain types of processing
withdraw marketing consent at any time
request a copy of your data in a transferable format

To exercise any of these rights, email hello@mariellas.co.uk.

8. Third Party Links

Our website may include links to third party sites. We are not responsible for the privacy practices or content of those websites.

9. Children’s Privacy

Our website is not intended for children under 16 and we do not knowingly collect data from children.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on this page.

Last updated: November 2025